Across Lagos, Abuja, Port Harcourt, and nearly every corner of Nigeria, the demand for a professional online presence is no longer is a necessity. Whether you’re a solo tailor, private tutor, or a creative running your hustle, having a website helps you appear more credible, searchable, and accessible. But for many small business owners and freelancers, a complex multi-page website might be too much. That’s where one-page websites shine.
A one page website gives you everything you need, in a single scroll. It loads faster, performs better on mobile (which is key in a country where most browsing happens via smartphones), and gets your message across instantly.
Let’s break down how you can build a one page website in Nigeria, even if you don’t know a single line of code.
Top Website Builders for One Page Websites in Nigeria
| Platform | Best Use Case | Price Range | Free Plan Available | Ease of Use | Mobile Optimization | Local Payment Support |
| GO54 | Solopreneurs, SMEs, service-based businesses | Affordable monthly plans | Yes | Very Easy | Fully Optimized | Supported |
| Carrd | Personal brands, CVs, portfolios | Low annual fee | Yes | Very Easy | Fully Optimized | Not supported |
| Wix | Freelancers, creative professionals | Mid-tier monthly pricing | Yes | Easy | Fully Optimized | Limited or workaround required |
| Zyro | Small businesses, quick launches | Entry-level monthly plans | Trial available | Easy | Fully Optimized | Not supported |
| WordPress | Bloggers, content + landing pages | Higher-tier subscriptions | Yes | Moderate | Fully Optimized | Requires plugins or extensions |
What Is a One Page Website?
A one page website is a single, scrollable web page that displays all your key content in structured sections. Unlike multi-page websites that separate content into different links or tabs (e.g., About, Services, Contact), a one-pager keeps everything streamlined on one page.
For Nigerian users, this format is especially useful. It loads faster (a feature critical in areas with spotty network or slow data). It also saves data, making it ideal for mobile-first users who rely on Glo, MTN, or Airtel. Whether you’re a freelance UI/UX designer, a tech founder showcasing your MVP, or a WhatsApp vendor, a one page site helps you stay on track.
Common Nigerian Use Cases of One Page Websites:
- Church and NGO landing pages
- WhatsApp business profiles
- App or product landing pages
- Freelance portfolios
- Event pages (e.g., wedding or conference invites)
Choosing the Right One Page Website Builder
When selecting a one page website builder, it’s not just about templates — it’s about the right local features.
Look for:
- Drag-and-drop editors: You don’t need coding knowledge.
- Naira pricing: Avoid unnecessary FX charges.
- WhatsApp plugins: Most Nigerian businesses rely on WhatsApp to close deals.
- Local payment integration: Builders like GO54 allow seamless Paystack and Flutterwave integration, making it easy for clients to pay online.
Platforms like GO54 are tailored for Nigerian users, offering quick builds, local hosting (faster for Nigerian users), and mobile-first templates.
More Ways Nigerians Use One Page Websites
One-page websites are already a growing trend across Nigeria. Here’s how they’re used creatively:
- Fashion designers: Create scrollable catalogs with contact and WhatsApp order buttons.
- Tutors: Showcase qualifications, subjects taught, testimonials, and location in a single view.
- Food vendors: Share menu, location, payment options, and social links on one scrollable page.
- Event planners: Display services, packages, previous work, and contact forms.
With Instagram and WhatsApp integrations, customers don’t need to fill long forms — they just tap “Chat on WhatsApp” and your conversation begins.
Step-by-Step Guide to Building Your One Page Website
Here’s a step-by-step walkthrough for creating a beautiful and functional one page website using a Nigerian-friendly website builder like GO54.
Choose a Mobile-Friendly Template: Select a pre-designed template that fits your niche — for example, a fashion-forward template if you’re a designer or a clean, simple layout for barbershops, bakers, or coaches.
Plan Sections Strategically: Map out your content before diving in.
- Contact Section: Phone number, email, and social media.
- Hero Section: Your logo, business name, and one-liner (e.g., “Trusted Home Tutor in Ikeja”).
- About: A short paragraph about you or your brand.
- Services: List what you offer clearly.
- Testimonials: Client quotes or reviews.
- Call-to-Action: “Order Now”, “Chat on WhatsApp”, “Call to Book”.
Highlight Your Call-to-Actions: Use bold, local-action words. For example:
- “Chat Live”
- “Call Now”
- “Order on WhatsApp”
- “Pay Now”
Add Secure Payment or Contact Integration: With GO54, you can embed Paystack or Flutterwave payment buttons. This is perfect for vendors, tutors, or consultants. You can also integrate WhatsApp Business so visitors can reach you in one click.
Optimize for Mobile and Low Bandwidth: Compress images, avoid heavy animations, and test your site on both 3G and 4G networks.
Include Local SEO Elements: Use terms like:
- “Freelancer in Enugu”
- “Baker in Lekki”
- “CV writer in Abuja”
- Also, include the Naira symbol in your pricing (₦10,000 instead of 10k).
Customize the Footer: Add links to your Instagram, Facebook, and WhatsApp. Also include:
- Alternate contact details
- Business registration number (if available)
- Address
Pros and Cons of One Page Websites
One-page websites offer tremendous benefits for Nigerian business owners, especially beginners and side hustlers.
Their Benefits:
- Mobile-first: Works seamlessly on most Nigerian smartphones.
- User-friendly: Easy for both you and your customers.
- Quick setup: Can be built in under a day.
- Affordable hosting: You can host for as low as ₦2,000/month.
Drawbacks to Consider
However, a one-pager isn’t always the perfect fit:
- SEO limitations: Harder to rank for multiple keywords due to single-page structure.
- Not scalable: If you plan to grow into a large e-commerce site or news portal, you’ll eventually need a multi-page setup.
- Limited space: Not ideal for those who want to write long blogs or showcase a portfolio with 50+ images.
One Page Website SEO Tips
SEO is still crucial even for one-pagers. Here’s how to rank locally:
- Link to WhatsApp and Social Media: Increases authority.
- Improve Speed: Compress images and use minimal scripts. This helps mobile users on MTN or Airtel browse easily.
- Use Location + Niche Keywords: E.g., “Graphics Designer in Surulere”
- Optimize Meta Tags: Ensure your site title and meta description are location-rich.
- Add Schema Markup: Use local business schema to show up on Google Maps.
One Page vs Multi-Page: What’s Best for You?
Here’s how to know when to choose a one-pager.
Choose a one-pager if:
- You need a quick, professional presence.
- You’re launching a side hustle.
- You’re on a lean budget.
- You expect mobile-first traffic.
Go multi-page if:
- You want to blog or create regular content.
- You’re selling multiple products.
- You require complex user flows (e.g., registration, dashboards, portals).
Note: You can always start with one page and expand later using the GO54 Website Builder.
Build Your One Page Website with a Nigerian-Friendly Builder
Not all builders have the same qualities. Prioritize platforms with the following:
- Payment support: Paystack, Flutterwave.
- Naira pricing: Avoid FX headaches.
- Mobile editor: Most visitors will be using phones.
- WhatsApp integration: For easy conversions.
GO54 offers a beginner-friendly one page website builder designed for Nigerian businesses. From mobile optimization to secure payments and live chat options, GO54 ensures your digital presence is as local and powerful as your business.
Ready to build your own one-page website? Visit go54.com/website-builder and start building today.
