How to Create a Website That Makes Money via Affiliate Marketing

Want to make money online without creating your own product or offering a service?

Affiliate marketing is one of the fastest, most accessible ways to build a passive income stream. With a clear plan and the right tools, you can go from an idea to earning commissions in just a few weeks.

To succeed, you’ll need to choose a profitable niche, join the right affiliate programs, create content that drives clicks, and optimize your site to convert traffic into income.

Example: Start a money-making website by picking a profitable niche, joining affiliate programs (like Selar, Jumia, or Amazon), creating helpful content, and driving traffic.

For Nigerian users, platforms like Go54 provide an AI-powered website builder with local billing support, making affiliate earnings easy to begin and scale.

Whether you’re targeting a global audience or doing affiliate marketing in Nigeria, this step-by-step guide will walk you through the entire process.


What Is Affiliate Marketing & Why It Works

Affiliate marketing is a performance-based business model where you earn a commission by promoting other people’s or companies’ products. When someone clicks your affiliate link and makes a purchase, you get paid.

Why It Works:

  • Low barrier to entry – No inventory, shipping, or customer service
  • Scalable – One article can earn money for years
  • Flexible – Choose your niche, schedule, and strategy
  • Perfect for beginners – Learn as you go; start small, grow big

Simple definition: Affiliate marketing is a commission-based model where you earn money by promoting products or services through your unique referral links.

With the right strategy, you can build an affiliate marketing website that generates semi-passive income, whether you’re writing about tech gadgets, reviewing online courses, or sharing financial advice.


Step 1: Pick a Profitable Niche and Platform

The foundation of your success in affiliate marketing begins with choosing the right niche and platform. A focused, in-demand niche allows you to build targeted content and attract relevant traffic.

How to Choose a Niche:

  • Align with your interests: Choose something you enjoy writing or talking about.
  • Check for demand: Use tools like Google Trends, YouTube, or AnswerThePublic.
  • Verify affiliate potential: Ensure there are affiliate products available in your niche.

Popular niches in Nigeria:

  • Tech reviews (smartphones, laptops, accessories)
  • Personal finance & money tips
  • Digital education & online courses
  • Beauty & skincare products
  • Travel deals and booking tips

Choose Your Platform:

  • Blog/Website: Best for long-term growth and SEO traffic
  • YouTube: Great for visual reviews and product tutorials
  • Instagram/TikTok: Effective for lifestyle, beauty, and viral product promotion

Pro Tip: If you want full control and long-term success? Build your own affiliate marketing website using an AI website builder like Go54. It’s code-free, mobile-optimized, and designed for beginners.


Step 2: Join Affiliate Programs That Pay

Now that you’ve selected a niche, it’s time to find affiliate programs that align with your audience and offer competitive commission rates.

Global Affiliate Programs:

  • Amazon Associates – Massive product selection, 1–10% commissions, global trust
  • ClickBank – High commission digital products (20–75%)
  • CJ Affiliate, Awin, ShareASale – Access to global retailers and SaaS brands
  • Shopify Collabs – Collaborate with Shopify sellers and earn per sale

Top Affiliate Programs in Nigeria:

  • Selar Affiliate Network
    • Up to 50% commission on eBooks, courses, coaching packages
    • Payouts in Naira, USD, GHS ,  perfect for African creators
  • Jumia & Konga
    • Promote electronics, fashion, and home goods
    • Reliable payout system, strong brand trust
  • Travelstart & Wakanow
    • Earn commissions on flight bookings, hotels, and travel packages
  • MTN eShop Affiliate Program
    • Ideal for lifestyle bloggers and influencers
    • Up to 10% commission on electronics and mobile products

Step 3: Create Content That Drives Traffic & Conversions

With your niche defined and affiliate programs selected, the next step is to create valuable content that attracts visitors and convinces them to click your affiliate links.

What Type of Content Works Best?

  • Product Reviews – Honest, in-depth reviews help build trust.
  • Comparison Posts – e.g., “Jumia vs Konga: Which is Best for Tech Deals?”
  • “Best Of” Lists – e.g., “Top 5 Budget Smartphones in Nigeria (2025)”
  • How-To Guides – Teach readers how to use a product or solve a problem.
  • Video Content – Product demos or walkthroughs posted to YouTube or embedded on your site.

Content Creation Tips:

  • Use keywords naturally – E.g., “affiliate marketing in Nigeria”, “monetize a website with affiliate links”
  • Structure for SEO – Use headers, bullet points, short paragraphs, and internal links
  • Be transparent – Always disclose affiliate links with a simple statement:
    “This post may contain affiliate links. We may earn a commission at no extra cost to you.”
  • Link smart – Place your affiliate links within call-to-action buttons or early in your posts

Pro Tip: Use Go54’s built-in AI Writer to generate SEO-optimized blog posts, product summaries, and even affiliate callouts tailored to your audience.


Step 4: Optimize, Track, and Scale

Once your site is live and content is published, it’s time to track what’s working, improve what’s not, and scale your affiliate income.

Optimization & Tracking Tools:

  • Affiliate Dashboards – Track link clicks, commissions, and top-performing products (e.g., Selar, Amazon)
  • Google Analytics – See where traffic is coming from and which pages convert
  • SEO Tools – Use tools like Ubersuggest, Google Search Console, or Ahrefs to refine keyword targeting

Scaling Strategies:

  • Update top-performing content – Add new affiliate links or improve CTAs
  • Repurpose content – Turn blog posts into videos, carousels, or email sequences
  • Build an email list – Offer a free guide or checklist related to your niche
  • Join more programs – Diversify your income by promoting new or complementary products

Step 5: Why Go54 Is an Ideal Launchpad for Nigerian Affiliates

Starting your journey with the right platform can make all the difference. Go54 is a modern, AI-powered website builder designed specifically for entrepreneurs in Nigeria and other emerging markets.

Why Nigerian Affiliate Marketers Choose Go54:

  • AI-powered templates for affiliate blogs and review sites
  • Local billing support – Accept and track payouts in Naira, USD, or GHS
  • 0% local transaction fees – Ideal for digital product promotions
  • Mobile-first design – Critical for Nigerian users who browse primarily on phones
  • Integrated content tools – Use the AI Writer to create blog posts, product summaries, and CTAs
  • Free 7-day trial – Start without investment and launch within minutes

Whether you’re targeting local buyers with Jumia links or promoting Selar’s digital products, Go54 makes it easy to launch an affiliate site built to convert.


Frequently Asked Questions

How long does it take to make money with affiliate marketing?

It depends on your niche, traffic source, and content consistency. Most beginners see small commissions within 3 to 6 months. With consistent SEO and content updates, income grows over time.

What are the best affiliate programs for Nigerians?

Top affiliate programs include:

  • Selar Affiliate Network – Up to 50% commissions on digital products
  • Jumia & Konga – Popular for electronics, fashion, and gadgets
  • Travelstart & Wakanow – Ideal for travel bloggers
  • MTN eShop – Focused on tech and mobile products with strong brand presence

Do I need a website to do affiliate marketing?

Not always. You can start with platforms like YouTube, Instagram, or TikTok, but a website offers more control, better SEO visibility, and long-term income potential.

Is affiliate marketing passive income?

Affiliate income can become semi-passive. Once your blog content ranks and earns traffic, commissions can come in daily, even without regular updates. Just be sure to refresh your content every few months.

Can beginners start affiliate marketing without coding?

Yes. Platforms like Go54 allow you to launch an affiliate marketing website without writing a single line of code. Just drag, drop, write, and publish.

What niches work best for affiliate marketing in Nigeria?

Some of the most profitable niches include:

  • Tech gadgets and mobile phones
  • Online learning and digital courses
  • Personal finance & side hustles
  • Beauty, skincare, and haircare
  • Travel deals and bookings

How much can I earn through affiliate links?

Earnings vary by program:

  • Selar: Up to 50% per sale
  • Amazon/Jumia: 5–10% average High-performing affiliate blogs in Nigeria can earn ₦100K+ per month with consistent traffic.

Is affiliate marketing legal and safe in Nigeria?

Yes. Affiliate marketing is fully legal and widely practiced in Nigeria. Major platforms like Selar, Jumia, and Go54 support local marketers with compliant tools and payout options.

The Author

Ashwin

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